Trade-off between two attributes
Assuming that the two attributes are in a trade-off relationship blinds the solution away from that trade-off
https://gyazo.com/6245921c76308fde34b2c23eea1f4c12
It was so simple I didn't realize this was a "blind spot".
Reading SHIFT: The Art of Innovation, I realized that "identifying and destroying bias" is my equivalent of "noticing blind spots" or "breaking the existing frame of mind.
https://gyazo.com/e67de840f75ffa1427bdb9fb796ec6fd
blind spot card
bias break
False dichotomy
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